Latino Community Bringing Business to Columbia

Columbia, SC (WLTX)- Main Street in Columbia will be filled with thousands of people trying out food and listening to music at the 11th annual Latin festival Saturday.

The annual festival brings together a community of people that is growing each and every year. One Columbia business owner says there is a need for more events and support for the Hispanic and Latino community.

"People came to me and asked if I could translate for them and talk with their insurance agents," said Raysa Sanchez.

That is one of the main reasons Sanchez says she decided to open her own insurance business 2 years ago.

"I knew there was a need in the market and because I am bilingual i was able to help," she said.

According to the 2010 U.S. Census Bureau, there are more than 5,000 people of Hispanic and Latino origin living in Columbia.

"Columbia is not where it needs to be but we are on the right path," said Tanya Rodriguez- Hodges. Rodriguez- Hodges works year round to help those in the Latino community, helping with events like the Latin festival.

"We kind of sneak in there a whole introduction of food and music to the culture and before the night is over they have a totally different understanding," said Rodriguez- Hodges.

The Latin Festival begins at 11 a.m. Saturday on Columbia's Main Street.


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